Leadsius vs Silverpop
Written by Marcus Taylor - CEO
Updated 12/02/2026
5 minute read
Who is this software for?
Leadsius is idea for small to medium sized businesses
Pros
- Affordable pricing
- Free pricing tier
Screenshots
Pricing
Ratings
Features
Lead scoring Lead segmentation Web activity tracking SMS marketing Personalize web content Predictive analytics Bi-directional CRM syncing Event management Create invoices Create quotes Split testing Create membership sites Bulk social media posting Sales reports Real-time sales alerts Mobile app Social CRM Integrations
Outlook integration Gmail integration Salesforce integration SugarCRM integration Microsoft Dynamics integration Zapier integration Alternatives
About Leadsius
The Marketing role has evolved drastically, but the tools for empowering Marketers to perform have not kept up with the needs. Marketing Automation tools are often complex, expensive, and involves a steep learning curve. At Leadsius we wanted to find a better way, to think differently. We don't believe in one-size-fits-all; we believe in passion for marketing and performance. Dedicated to help Marketers turn their Marketing into a revenue driver, we designed a tool to optimize Marketing effectiveness. We made it easy to get started with and let Marketers decide when to add more functionality to fit their needs. At Leadsius, we aim to pave the way for a new era for Marketing, by creating a tool that revolutionizes the way Marketing is performed.
Who is this software for?
Silverpop is ideal for freelancers, large enterprises and small to mid sized businesses
Pros
- Sophisticated segmentation
- Positive reviews around their support services
Cons
- Requires in house technical resources to integrate their product with most other software
- Hard to build emails if your are not familiar with HTML
Screenshots
Pricing
Ratings
Features
Lead scoring Lead segmentation Web activity tracking SMS marketing Personalize web content Predictive analytics Bi-directional CRM syncing Event management Create invoices Create quotes Split testing Create membership sites Bulk social media posting Sales reports Real-time sales alerts Mobile app Social CRM Integrations
Outlook integration Gmail integration Salesforce integration SugarCRM integration Microsoft Dynamics integration Zapier integration Alternatives
About Silverpop
Silverpop, an IBM Company, is a cloud-based digital marketing provider that offers email marketing and lead management solutions. Silverpop Engage uses customer data and individual behaviors, collected from a variety of sources, to inform and drive personalized interactions in real time. By providing deep, behavior-based customer insights and an intuitive engagement engine, Silverpop reduces the complexity of omnichannel marketing and enables exceptional experiences for customers across the entire buyer journey. As part of IBM's ExperienceOne integrated portfolio, Silverpop will help convert prospects into loyal customers through more relevant one-to-one interactions. Silverpop is trusted by more than 5,000 brands around the globe
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