Aweber vs Emma
Written by Marcus Taylor - CEO
Updated 12/02/2026
5 minute read
Who is this software for?
Aweber is ideal for Small businesses, bloggers and entrepreneurs
Pros
- An easier way to automate your emails, new drag and drop editor to support your email automation needs.
- Auto responder
- Over 700 templates
Cons
- Issues moving between lists
- Unsubscribers are still included in your subscriber count
Screenshots
Pricing
Ratings
Features
Lead scoring Lead segmentation Web activity tracking SMS marketing Personalize web content Predictive analytics Bi-directional CRM syncing Event management Create invoices Create quotes Split testing Create membership sites Bulk social media posting Sales reports Real-time sales alerts Mobile app Social CRM Integrations
Outlook integration Gmail integration Salesforce integration SugarCRM integration Microsoft Dynamics integration Zapier integration Alternatives
About Aweber
AWeber is an simple to use email marketing / autoresponder platform. AWeber allows you to build your list with their opt-in forms and send out automated emails to your subscribers. It is a great solution for individuals who want to get started with email marketing as it a simple and easy to use solution.
Who is this software for?
Emma is ideal ofr Large Enterprises, Mid Size Business, Non Profits, Small Business
Pros
- Mobile-optimized templates
- Non profit edition
- Advanced automation
Screenshots
Pricing
Ratings
Features
Lead scoring Lead segmentation Web activity tracking SMS marketing Personalize web content Predictive analytics Bi-directional CRM syncing Event management Create invoices Create quotes Split testing Create membership sites Bulk social media posting Sales reports Real-time sales alerts Mobile app Social CRM Integrations
Outlook integration Gmail integration Salesforce integration SugarCRM integration Microsoft Dynamics integration Zapier integration Alternatives
About Emma
Emma lets you send personalized messages to your customers based on your customers interactions with your company to help send relevant emails at the right time. With Emma, you can send automatically send the right email campaign to the right people depending on if they open an email or click on a certain link.Emma can help you utilize your customer data by connecting to your website, CRM and ecommerce platform to craft the perfect message.
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