BaseCRM vs CapsuleCRM
Written by Marcus Taylor - CEO
Updated 12/02/2026
5 minute read
Who is this software for?
BaseCRM is ideal for small businesses
Pros
- Free 14 day trial
- Easy to use simple interface
- Quick to implement with limited setup required
Cons
- Limited automation capabilities
- Multiple emails for contacts can cause issues
- Lack of project management features
Screenshots
Pricing
Ratings
Features
Lead scoring Lead segmentation Web activity tracking SMS marketing Personalize web content Predictive analytics Bi-directional CRM syncing Event management Create invoices Create quotes Split testing Create membership sites Bulk social media posting Sales reports Real-time sales alerts Mobile app Social CRM Integrations
Outlook integration Gmail integration Salesforce integration SugarCRM integration Microsoft Dynamics integration Zapier integration Alternatives
About BaseCRM
Frustrated by our own experience with CRM, we founded Base in 2009 based on a strong internal belief that businesses deserve better, smarter software. We've come a long way since then, helping thousands of businesses grow and raising $23 million from RRE Ventures, Index Ventures, The Social+Capital Partnership, OCA Ventures, I2A and several angels.
Who is this software for?
CapsuleCRM is ideal for freelancers, non profit organisations and small businesses
Pros
- They offer a free pricing tier for up to 250 contacts
- Simple and easy to use interface
- Affordable pricing structure
Screenshots
Pricing
Ratings
Features
Lead scoring Lead segmentation Web activity tracking SMS marketing Personalize web content Predictive analytics Bi-directional CRM syncing Event management Create invoices Create quotes Split testing Create membership sites Bulk social media posting Sales reports Real-time sales alerts Mobile app Social CRM Integrations
Outlook integration Gmail integration Salesforce integration SugarCRM integration Microsoft Dynamics integration Zapier integration Alternatives
About CapsuleCRM
Capsule was launched in 2009 following the founder's frustration with existing CRM's that were either overly simplistic or far too complex for most businesses. We believe the value of a modern CRM lies in the ability to help businesses stay organized, know more about their customers, build strong relationships and to make the most of sales opportunities, all while minimising user input. We built Capsule to deliver on these values and today Capsule is used by thousands of businesses of all sizes all over the world. We're based in Manchester, United Kingdom, a city with a creative heart that was founded on science and industry and the birthplace of the modern computer.
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