Brevo vs Sendlane

Written by Marcus Taylor - CEO
Updated 12/02/2026

5 minute read

Who is this software for?

Brevo is ideal for businesses looking to centralize transactional email with their marketing emails.

Pros

  • Send up to 9,000 emails/month for free
  • Transactional emails/tracking
  • Responsive design templates

Cons

  • Few third party integrations
  • The platform UX is a little dated
  • Reporting is limited to basic email statistics

Screenshots

Pricing

For 2.5k contacts
$65 / month
For 10k contacts
$65 / month
For 25k contacts
$40 / month
For 100k contacts
$124 / month
Full feature pricing
Contact sales
Starting price
Free
Setup fee
Starting # of users
Cost per extra user
Refund policy
Free demo

Ratings

Overall rating
Ease of use
Value for money
Form templates
Customer support

Features

Lead scoring
Lead segmentation
Web activity tracking
SMS marketing
Personalize web content
Predictive analytics
Bi-directional CRM syncing
Event management
Create invoices
Create quotes
Split testing
Create membership sites
Bulk social media posting
Sales reports
Real-time sales alerts
Mobile app
Social CRM

Integrations

Outlook integration
Gmail integration
Salesforce integration
SugarCRM integration
Microsoft Dynamics integration
Zapier integration

General Info

HQ Location
Paris, France
Founded in
2012

Alternatives

About Brevo

Brevo is a marketing automation and transactional email service provider. Brevo allows you to leverage email and SMS messages to engage with your audience.With Brevo you can easily create engaging emails with their drag and drop designer and selection of mobile-friendly templates. Send out your perfectly crafted emails to the right people with the campaign builder and maximize your ROI with their insighful reporting. Brevo has simple pricing structure based on the number of emails you send out and offer a dedicated IP service for those concerned with delivery rates.

Who is this software for?

Sendlane is ideal for digital marketers, eCommerce owners, SaaS, and Agencies. Ideal for all small startups to large enterprise.

Pros

  • Advanced automation and segmentation
  • Email retargeting and ROI tracking
  • Affiliate Marketing Friendly

Cons

  • No Free Plan (Only 14 day trial)
  • Newer to market
  • No SMS

Screenshots

Pricing

For 2.5k contacts
Contact sales
For 10k contacts
Contact sales
For 25k contacts
Contact sales
For 100k contacts
Contact sales
Full feature pricing
$49 / month
Starting price
$25 / month
Setup fee
Starting # of users
Cost per extra user
Refund policy
Free demo

Ratings

Overall rating
Ease of use
Value for money
Form templates
Customer support

Features

Lead scoring
Lead segmentation
Web activity tracking
SMS marketing
Personalize web content
Predictive analytics
Bi-directional CRM syncing
Event management
Create invoices
Create quotes
Split testing
Create membership sites
Bulk social media posting
Sales reports
Real-time sales alerts
Mobile app
Social CRM

Integrations

Outlook integration
Gmail integration
Salesforce integration
SugarCRM integration
Microsoft Dynamics integration
Zapier integration

General Info

HQ Location
United States
Founded in
2013

Alternatives

About Sendlane

Sendlane is an intelligence-driven email automation service that empowers B2C businesses to create a personalized journey based on the behavior and feedback of the subscriber. This provides a personalized, targeted email based on what they want to hear about and purchase.Sendlane offers the same set of features for all levels and gives you a full all-in-one marketing automation tool that can scale with your businesses needs.