Emma vs Zoho
Written by Marcus Taylor - CEO
Updated 12/02/2026
5 minute read
Who is this software for?
Emma is ideal ofr Large Enterprises, Mid Size Business, Non Profits, Small Business
Pros
- Mobile-optimized templates
- Non profit edition
- Advanced automation
Screenshots
Pricing
Ratings
Features
Lead scoring Lead segmentation Web activity tracking SMS marketing Personalize web content Predictive analytics Bi-directional CRM syncing Event management Create invoices Create quotes Split testing Create membership sites Bulk social media posting Sales reports Real-time sales alerts Mobile app Social CRM Integrations
Outlook integration Gmail integration Salesforce integration SugarCRM integration Microsoft Dynamics integration Zapier integration Alternatives
About Emma
Emma lets you send personalized messages to your customers based on your customers interactions with your company to help send relevant emails at the right time. With Emma, you can send automatically send the right email campaign to the right people depending on if they open an email or click on a certain link.Emma can help you utilize your customer data by connecting to your website, CRM and ecommerce platform to craft the perfect message.
Who is this software for?
Zoho is ideal for both small businesses and enterprises sales organizations
Pros
- Free edition for up to 10 users
- Easy to use platform
- Only pay for applications and features you want to use
Cons
- Lots of features but depth of features can be limited
- Requires lots of customization to set up
Screenshots
Pricing
Ratings
Features
Lead scoring Lead segmentation Web activity tracking SMS marketing Personalize web content Predictive analytics Bi-directional CRM syncing Event management Create invoices Create quotes Split testing Create membership sites Bulk social media posting Sales reports Real-time sales alerts Mobile app Social CRM Integrations
Outlook integration Gmail integration Salesforce integration SugarCRM integration Microsoft Dynamics integration Zapier integration Alternatives
About Zoho
Zoho CRM has a version for both enterprises and small businesses. Each has its own pricing model, with several options available for SMBs.
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