Hatchbuck vs Insightly
Written by Marcus Taylor - CEO
Updated 12/02/2026
5 minute read
Who is this software for?
Hatchbuck is ideal for small to mid sized businesses looking for an all-in-one sales and marketing automation solution
Pros
- Affordable pricing for the range of features offered
- Marketing and CRM integration
- Unlimited users for a set rate
Cons
- No mobile app or responsive website to access data for outside sales teams
- Not as customizable depending on how your business operates
- Limited drag and drop email builder
Screenshots
Pricing
Ratings
Features
Lead scoring Lead segmentation Web activity tracking SMS marketing Personalize web content Predictive analytics Bi-directional CRM syncing Event management Create invoices Create quotes Split testing Create membership sites Bulk social media posting Sales reports Real-time sales alerts Mobile app Social CRM Integrations
Outlook integration Gmail integration Salesforce integration SugarCRM integration Microsoft Dynamics integration Zapier integration Alternatives
About Hatchbuck
Hatchbuck is sales and marketing software for small business that makes it easy to nurture prospects and customers and drive more sales. Our all-in-one sales and marketing platform combines email marketing, CRM and marketing automation to turn emails into conversations, website visitors into handshakes, and customers into raving fans. Hatchbuck also provides marketing agencies and consultants an alternative solution for their small business clients. At Hatchbuck, we believe that small businesses deserve easy to use, affordable sales and marketing software to cultivate their growth. Our friendly, accessible support team is the reason we consistently receive top ratings for customer satisfaction.
Who is this software for?
Insightly is ideal for freelancers, small businesses and nonprofits
Pros
- Free tier for up to two users
- Discounts for nonprofit organizations
Screenshots
Pricing
Ratings
Features
Lead scoring Lead segmentation Web activity tracking SMS marketing Personalize web content Predictive analytics Bi-directional CRM syncing Event management Create invoices Create quotes Split testing Create membership sites Bulk social media posting Sales reports Real-time sales alerts Mobile app Social CRM Integrations
Outlook integration Gmail integration Salesforce integration SugarCRM integration Microsoft Dynamics integration Zapier integration Alternatives
About Insightly
Insightly was developed specifically to fit the needs of small businesses, which the company defines as those having between one and 200 employees. Although Insightly may be used by organizations in any industry, the platform is especially useful for service businesses. The company's current roster of clients includes organizations in the business services, consulting, education, entertainment, media, financial services, food services, grocery, insurance, manufacturing, nonprofit, retail, real estate, security, technology, and travel industries. While Insightly is designed to be used by every member on an organization's team, it is especially useful for those working in sales and marketing departments.
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