Klaviyo vs Constant Contact
Written by Marcus Taylor - CEO
Updated 12/02/2026
5 minute read
Who is this software for?
Klaviyo is an email marketing platform designed for e-commerce businesses, providing tools for creating targeted email campaigns, automations, and personalization.
Pros
- Built specifically for eCommerce businesses
- High-quality email templates
- Benchmark your performance against similar eCommerce businesses.
Cons
- Automation flow editor is a bit basic
- Limited eCommerce content blocks for email campaigns
Screenshots
Pricing
Ratings
Features
Lead scoring Lead segmentation Web activity tracking SMS marketing Personalize web content Predictive analytics Bi-directional CRM syncing Event management Create invoices 
Create quotes Split testing Create membership sites Bulk social media posting Sales reports Real-time sales alerts Mobile app Social CRM Integrations
Outlook integration Gmail integration Salesforce integration SugarCRM integration Microsoft Dynamics integration Zapier integration Alternatives
About Klaviyo
Klaviyo is an email marketing platform designed for e-commerce businesses, it allows businesses to create personalized email campaigns, automate email sequences, and track customer behavior.
Who is this software for?
Constant Contact is ideal for any size business
Pros
- Free for 60 days
- Easy gmail and outlook email imports
- No contracts. Cancel anytime.
Screenshots
Pricing
Ratings
Features
Lead scoring Lead segmentation Web activity tracking SMS marketing Personalize web content Predictive analytics Bi-directional CRM syncing Event management Create invoices Create quotes Split testing Create membership sites Bulk social media posting Sales reports Real-time sales alerts Mobile app Social CRM Integrations
Outlook integration Gmail integration Salesforce integration SugarCRM integration Microsoft Dynamics integration Zapier integration Alternatives
About Constant Contact
Constant Contact makes email marketing easier by simplifying the process of creating a customized email that matches your branding with their easy to use email editor and customizable templates. Easily import your pre existing list or build one using their sign up forms. Create and schedule your emails so they are automatically sent people who join your lists and meet your custom triggers. With Constant Contact you can transform your emails into social media posts so you can reach your fans wherever they are.Constant Contact also offer a full service email marketing service to get your email marketing campaigns off the ground.
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