LeadSquared vs Brevo
Written by Marcus Taylor - CEO
Updated 12/02/2026
5 minute read
Who is this software for?
LeadSquared is ideal for drip marketing campaigns
Pros
- Simple and easy to use solution
Cons
- No clear email and landing pages limit on their pricing page
- Limited information available on their app
- Limited customization and flexibility for advanced users
Screenshots
Pricing
Ratings
Features
Lead scoring Lead segmentation Web activity tracking SMS marketing Personalize web content Predictive analytics Bi-directional CRM syncing Event management Create invoices Create quotes Split testing Create membership sites Bulk social media posting Sales reports Real-time sales alerts Mobile app Social CRM Integrations
Outlook integration Gmail integration Salesforce integration SugarCRM integration Microsoft Dynamics integration Zapier integration Alternatives
About LeadSquared
It was summer of 2012 when the LeadSquared story started. Before writing the first line of software we spent 15 months working with dozens of B2C and B2B businesses to build their marketing and lead generation engines. We generated tens of thousands of leads for our clients running several hundred marketing campaigns through inbound and outbound channels.
Who is this software for?
Brevo is ideal for businesses looking to centralize transactional email with their marketing emails.
Pros
- Send up to 9,000 emails/month for free
- Transactional emails/tracking
- Responsive design templates
Cons
- Few third party integrations
- The platform UX is a little dated
- Reporting is limited to basic email statistics
Screenshots
Pricing
Ratings
Features
Lead scoring Lead segmentation Web activity tracking SMS marketing Personalize web content Predictive analytics Bi-directional CRM syncing Event management Create invoices Create quotes Split testing Create membership sites Bulk social media posting Sales reports Real-time sales alerts Mobile app Social CRM Integrations
Outlook integration Gmail integration Salesforce integration SugarCRM integration Microsoft Dynamics integration Zapier integration Alternatives
About Brevo
Brevo is a marketing automation and transactional email service provider. Brevo allows you to leverage email and SMS messages to engage with your audience.With Brevo you can easily create engaging emails with their drag and drop designer and selection of mobile-friendly templates. Send out your perfectly crafted emails to the right people with the campaign builder and maximize your ROI with their insighful reporting. Brevo has simple pricing structure based on the number of emails you send out and offer a dedicated IP service for those concerned with delivery rates.
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