Marketing Automation Insider

LeadSquared vs SimplyCast

Written by Marcus Taylor - CEO
Updated 12/02/2026

5 minute read

LeadSquared

Who is this software for?

LeadSquared is ideal for drip marketing campaigns

Pros

  • Simple and easy to use solution

Cons

  • No clear email and landing pages limit on their pricing page
  • Limited information available on their app
  • Limited customization and flexibility for advanced users
Learn more

Screenshots

Pricing

For 2.5k contacts
Contact sales
For 10k contacts
Contact sales
For 25k contacts
Contact sales
For 100k contacts
Contact sales
Full feature pricing
$1,200 / month
Starting price
$150 / month
Setup fee
Starting # of users
Cost per extra user
Refund policy
Free demo
View pricing plans

Ratings

Overall rating
Ease of use
Value for money
Form templates
Customer support

Features

Lead scoring
Lead segmentation
Web activity tracking
SMS marketing
Personalize web content
Predictive analytics
Bi-directional CRM syncing
Event management
Create invoices
Create quotes
Split testing
Create membership sites
Bulk social media posting
Sales reports
Real-time sales alerts
Mobile app
Social CRM
See all features

Integrations

Outlook integration
Gmail integration
Salesforce integration
SugarCRM integration
Microsoft Dynamics integration
Zapier integration
See all integrations

General Info

HQ Location
India
Founded in
2011
Visit LeadSquared's website

Alternatives

About LeadSquared

It was summer of 2012 when the LeadSquared story started. Before writing the first line of software we spent 15 months working with dozens of B2C and B2B businesses to build their marketing and lead generation engines. We generated tens of thousands of leads for our clients running several hundred marketing campaigns through inbound and outbound channels.

Try LeadSquared
SimplyCast

Who is this software for?

Simplycast is ideal for small to large sized businesses

Pros

  • Fax broadcasting capability
  • Industry specific automaton flows and resources
  • Free Plan can handle up to 2,000 contacts

Cons

  • Limited selection of templates
Learn more

Screenshots

Pricing

For 2.5k contacts
Contact sales
For 10k contacts
Contact sales
For 25k contacts
Contact sales
For 100k contacts
Contact sales
Full feature pricing
$299 / month
Starting price
$99 / month
Setup fee
Starting # of users
Cost per extra user
Refund policy
Free demo
View pricing plans

Ratings

Overall rating
Ease of use
Value for money
Form templates
Customer support

Features

Lead scoring
Lead segmentation
Web activity tracking
SMS marketing
Personalize web content
Predictive analytics
Bi-directional CRM syncing
Event management
Create invoices
Create quotes
Split testing
Create membership sites
Bulk social media posting
Sales reports
Real-time sales alerts
Mobile app
Social CRM
See all features

Integrations

Outlook integration
Gmail integration
Salesforce integration
SugarCRM integration
Microsoft Dynamics integration
Zapier integration
See all integrations

General Info

HQ Location
Canada
Founded in
2009
Visit SimplyCast's website

Alternatives

About SimplyCast

SimplyCast is the world's best Customer Flow Communication platform. It includes comprehensive yet simple communication and marketing tools. Without any coding knowledge, create sophisticated automated campaigns that appeal to each customer's unique needs and interests.

Try SimplyCast