Mailchimp vs Nimble
Written by Marcus Taylor - CEO
Updated 12/02/2026
5 minute read
Who is this software for?
Mailchimp is ideal for creators & small businesses with basic email marketing needs and on a tight budget.
Pros
- Wide variety of templates
- Ease of use
- Affordable pricing
Cons
- Limited customization and flexibility for advanced users
- Limited email segmentation features
Screenshots
Pricing
Ratings
Features
Lead scoring Lead segmentation Web activity tracking SMS marketing Personalize web content Predictive analytics Bi-directional CRM syncing Event management Create invoices Create quotes Split testing Create membership sites Bulk social media posting Sales reports Real-time sales alerts Mobile app Social CRM Integrations
Outlook integration Gmail integration Salesforce integration SugarCRM integration Microsoft Dynamics integration Zapier integration Alternatives
About Mailchimp
MailChimp is a complete email marketing solution that allows users complete transparency of campaigns, email tracking, view success and click-through rates, generate custom reports, manage subscribers and un-subscribers. The MailChimp lets you create custom templates and at the same time choose from an array of premade designs and campaigns.
Who is this software for?
Nimble is ideal for freelancers, small to mid size businesses and public administrations.
Pros
- Simple and easy to use features
- Strong social media integration
- Easily track where, what and how you have interacted with leads
Screenshots
Pricing
Ratings
Features
Lead scoring Lead segmentation Web activity tracking SMS marketing Personalize web content Predictive analytics Bi-directional CRM syncing Event management Create invoices Create quotes Split testing Create membership sites Bulk social media posting Sales reports Real-time sales alerts Mobile app Social CRM Integrations
Outlook integration Gmail integration Salesforce integration SugarCRM integration Microsoft Dynamics integration Zapier integration Alternatives
About Nimble
Nimble is an insightful relationship manager created to help professionals build better relationships across all social channels. Nimble provides a smart and easy way to track, engage and nurture contacts as well as source new leads. Nimble provides small-medium sized businesses with one solution that can help them discover, listen and engage with individuals relevant to their business and build relationships that can lead to opportunities. Nimble will identify valuable prospects in your network and guide your interaction with them. The application brings together contact profiles, email conversations, calendars, communications, collaborations and social signals and displays them on one easy-view platform. Social channels such as Facebook, Twitter and LinkedIn are automatically linked to business contacts enabling you to effectively engage them from everywhere you work.
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