Nimble vs Salesforce Marketing Cloud (Pardot)
Written by Marcus Taylor - CEO
Updated 12/02/2026
5 minute read
Who is this software for?
Nimble is ideal for freelancers, small to mid size businesses and public administrations.
Pros
- Simple and easy to use features
- Strong social media integration
- Easily track where, what and how you have interacted with leads
Screenshots
Pricing
Ratings
Features
Lead scoring Lead segmentation Web activity tracking SMS marketing Personalize web content Predictive analytics Bi-directional CRM syncing Event management Create invoices Create quotes Split testing Create membership sites Bulk social media posting Sales reports Real-time sales alerts Mobile app Social CRM Integrations
Outlook integration Gmail integration Salesforce integration SugarCRM integration Microsoft Dynamics integration Zapier integration Alternatives
About Nimble
Nimble is an insightful relationship manager created to help professionals build better relationships across all social channels. Nimble provides a smart and easy way to track, engage and nurture contacts as well as source new leads. Nimble provides small-medium sized businesses with one solution that can help them discover, listen and engage with individuals relevant to their business and build relationships that can lead to opportunities. Nimble will identify valuable prospects in your network and guide your interaction with them. The application brings together contact profiles, email conversations, calendars, communications, collaborations and social signals and displays them on one easy-view platform. Social channels such as Facebook, Twitter and LinkedIn are automatically linked to business contacts enabling you to effectively engage them from everywhere you work.
Who is this software for?
Pardot is ideal for Salesforce users looking for a marketing automation solution
Pros
- Customizable marketing automation tool
- Great integration with Salesforce
- Lead Deck lets you send send perspectives on your service pages with one-click
Cons
- Accounts starts with only 1 user
- API access only available for PRO users starting at $2,000 / month
- One of the more expensive solutions
Screenshots
Pricing
Ratings
Features
Lead scoring Lead segmentation Web activity tracking SMS marketing Personalize web content Predictive analytics Bi-directional CRM syncing Event management Create invoices Create quotes Split testing Create membership sites Bulk social media posting Sales reports Real-time sales alerts Mobile app Social CRM Integrations
Outlook integration Gmail integration Salesforce integration SugarCRM integration Microsoft Dynamics integration Zapier integration General Info
Alternatives
About Salesforce Marketing Cloud (Pardot)
Pardot, B2B marketing automation by Salesforce, offers an easy-to-use marketing automation solution that allows marketing and sales departments to create, deploy, and manage online marketing campaigns from one central platform. Together, Pardot and Salesforce empower every rep to act in the moment of engagement, and every marketer to drive greater results from campaigns. As an integral part of the Salesforce family, Pardot is committed to staying on the front lines of innovation, helping companies to exceed their revenue goals, better align their sales and marketing teams, and do more with the resources they already have. Pardot is dedicated to supporting the needs of growing B2B organizations, and can help marketers and sales reps at any size organization work together and win together. Headquartered in Atlanta, Georgia, Pardot has a growing client base ranging from small and mid-sized businesses to divisions of large enterprise organizations. Additional Pardot offices can be found in cities across the globe.
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