Omnisend review
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Our thoughts on Omnisend
Omnisend is a robust omnichannel marketing automation platform that lets you connect with customers across channels like email, SMS, Facebook Messenger, WhatsApp, and more.
Try Omnisend for free
Omnisend Review Summary
- Omnisend is an excellent choice for ecommerce businesses
It can help with boosting customer engagement, driving more sales, and streamlining marketing efforts
Omnisend’s Screenshots
Omnisend’s Pricing
Omnisend offers a variety of pricing plans that start from as low as $16/month for the basic plan and go up to $2,000/month for the enterprise-level plan.
Free
$0 /mo
Unlimited free trial- Up to 250 contacts
- 500 emails/month
- Up to 60 SMS
- Up to 500 web push
- Professional email templates
- Pre-built automations & workflows
- Popups & signup forms
- Unlimited segmentation
- Sales & performance reports
- A/B testing
- 24/7 email & live chat support
Standard
$16 /mo
31 day free trial- Everything in Free
- 6,000 emails/month
- Up to 60 SMS
- Unlimited web push
- Customer success manager (from 60K contacts)
- 24/7 email & live chat support
Pro
$59 /mo
31 day free trial- Everything in Standard
- Unlimited emails
- Advanced reporting
- Up to 3,933 SMS
- Unlimited web push
- Priority support
- Customer success manager
- 24/7 priority support
And as to find out which plan is right for you, check out our full Omnisend pricing breakdown.
Omnisend pricingOmnisend’s Pros and Cons
Overall, Omnisend provides a well-rounded solution for e-commerce businesses looking to improve their email and SMS marketing. While it offers a range of features and customer support to help businesses succeed, the pricing may not be feasible for everyone, and the interface may require some getting used to.
Pros
Offers a wide range of customizable email and SMS templates that can be used for different types of campaigns
Integrates with various e-commerce platforms such as Shopify and WooCommerce, making it easier to manage and monitor campaigns
Allows for segmentation of subscribers based on different criteria like purchase history and behavior for personalized targeting
Provides insights and analytics to measure the success of campaigns and adjust strategies accordingly
Offers customer support through live chat and email, ensuring that users get the help they need
Cons
Pricing can be high, especially for users with a large number of subscribers
- Some features like advanced automation may require additional costs
The interface can be overwhelming for users who are new to email marketing
Omnisend’s Features Overview
Omnisend has robust automation workflows, and excellent customer support. However, the platform can get a bit pricey.
- Email marketing
- SMS marketing
- Marketing automation
- Segmentation
- A/B testing
- Reporting/analytics
- Gmail integration
- SugarCRM integration
- Zapier integration
- Zapier
- Integrately
- Alloy
- Shopify Flow
- Sugar CRM
Omnisend User Reviews
Overall rating
4.5 of 5
Our verdict on Omnisend
Our verdict is that Omnisend is an excellent choice for ecommerce businesses that want to engage their customers across multiple channels and streamline their marketing efforts. However, if you’re on a tight budget, you might want to explore other options.
Last checked by Marketing Automation Insider: 10/02/2026
First reviewed by Marketing Automation Insider: 22/02/2017
