ClickFunnels vs Keap
Written by Marcus Taylor - CEO
Updated 12/02/2026
5 minute read
Who is this software for?
Clickfunnels is ideal for coaches, consultants, educators and businesses offering online courses.
Pros
- All-in-one platform for building sales funnels
- Split testing is comprehensive
- Active in-person and online user community
Cons
- Expensive starting price
- The platform has a lot of bugs
- The ClickFunnels brand is polarising for some
Screenshots
Pricing
Ratings
Features
Lead scoring Lead segmentation Web activity tracking SMS marketing Personalize web content Predictive analytics Bi-directional CRM syncing Event management Create invoices Create quotes Split testing Create membership sites Bulk social media posting Sales reports Real-time sales alerts Mobile app Social CRM Integrations
Outlook integration Gmail integration Salesforce integration SugarCRM integration Microsoft Dynamics integration Zapier integration Alternatives
About ClickFunnels
ClickFunnels is a powerful sales funnel building tool that allows you to create high-converting funnels for your business. With its user-friendly interface and drag-and-drop editor, you can easily create and customize professional-looking landing pages, opt-in forms, checkout pages, and more. Additionally, ClickFunnels includes features such as A/B testing, email integration, and analytics to help you optimize your funnels and increase conversions. Whether you're an entrepreneur, small business owner, or affiliate marketer, ClickFunnels can help you take your online sales to the next level.
Who is this software for?
Keap (formerly Infusionsoft) is ideal for high-value lead generation businesses, such as real estate and coaching companies, looking for a marketing automation platform.
Pros
- Powerful all in one marketing automation solution
Cons
- No real time interface with USPS for providing accurate shipping costs to customers
- Steep learning curve
- Required to purchase a kickstart package starting from $1,000
Screenshots
Pricing
Ratings
Features
Lead scoring Lead segmentation Web activity tracking SMS marketing Personalize web content Predictive analytics Bi-directional CRM syncing Event management Create invoices Create quotes Split testing Create membership sites Bulk social media posting Sales reports Real-time sales alerts Mobile app Social CRM Integrations
Outlook integration Gmail integration Salesforce integration SugarCRM integration Microsoft Dynamics integration Zapier integration Alternatives
About Keap
If you wish to know what does Keap (formerly Infusionsoft) do, here are the details: Keap (formerly Infusionsoft) is an all-in-one sales and marketing automation software for small businesses that combines CRM, email marketing and e-commerce. Over 23,000 small business owners use Keap (formerly Infusionsoft) to get organized, save time and grow sales. Keap (formerly Infusionsoft) is built exclusively for small business. Whether your storefront is based online, on a physical street, or a service that's on the go, Keap (formerly Infusionsoft) can help. Use the tool to map out each step of your sales and marketing strategy as well as automate repetitive tasks such as follow-up. With Keap (formerly Infusionsoft), you can enrich leads, scale personal relationships with customers, and so much more. Keap (formerly Infusionsoft) allows you to centralize all customer interactions and daily activities in one place, get new leads turn them into customers, sell more online and collect payment using one centralized system, and improve your productivity.
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